Every lead deserves great follow up
Queen’s Awards for Innovation
and for International Trade
and for International Trade
Fast phone contact is proven to be the best way to convert sales leads into sales appointments. With TrackBack Calls, OEMs can see whether leads have been followed up over the phone by dealership staff, and how quickly.
Our software replaces each lead's personal data with trackable contact information within the client LMS/CRM system. This technology enables us to route dealership communication with leads through our platform with no impact on dealership staff.
The service is incredibly easy to use, making it well-received by dealers. The sales executive simply calls a dedicated TrackBack telephone number and enters the unique lead code when prompted. They are then instantly connected to the customer, just as they would be during a normal telephone call. Clients can track all call attempts and all successful contacts, which provides valuable performance insights.
Outcomes are captured via wrap codes at the end of each call and this helps clients to analyse lead quality. Once the call is completed, the dealership CRM/LMS is automatically updated, reducing manual work and avoiding errors or delays in data entry.
In territories where regulations allow, conversations can be recorded for audit, compliance, CX measurement, and training purposes.
The TrackBack Calls service is available worldwide and can support multiple languages for effective communication without language barriers.