Every lead deserves great follow up
Queen’s Awards for Innovation
and for International Trade
and for International Trade
When you’re measuring speed of response and CX, it’s crucial to have the right data quickly at your fingertips. That’s why we have created a range of detailed but easy-to-use reports for our clients, both at the head office and dealer level.
Reporting is available in any language and is updated in real time.
Network Insight provides responsive online reporting to manufacturers. With a single login, users can access reports at various levels, including global, market, campaign, regional, dealer, and lead. The data refreshes automatically every few minutes, allowing TrackBack clients to stay updated on lead follow-up rates in near real-time at the click of a button.
As well as offering a helicopter view of lead follow-up performance, Network Insight also provides regional and dealer league tables across multiple performance indicators, and a number of reports providing graphical representations of performance.
All of the data within our reporting systems can also be downloaded so that userscan produce their own reports matching their individual business requirements.
Keeping dealer management teams informed of their staff’s performance is an essential part of the lead follow-up process. The Dealer Insight dashboard enables dealership management to monitor and track the bespoke KPMs of their teams in real time. Dealer Insight can be integrated with manufacturer intranet systems, offering dealers instant and real time access to all their reports through a single sign-on.
Globally, TrackBack systems help clients measure the follow-up with over 2 million leads every year. This generates a huge amount of data that we use to measure, track, and compare various performance metrics for our clients.
Our dedicated team of Account Managers work hard to help clients improve lead follow-up success and share industry best practices. A key part of their role isproducing and distributing monthly benchmark reports.
As the foremost provider of lead communication tracking services for car manufacturers, we analyse large volumes of data to offer insights into competitive performances between clients, whilst ensuring full security and confidentiality.
By comparing anonymised data on brands, countries, and regions, we can extract and share valuable intelligence on customer contact performance as well as helping to identify market trends as they happen.